Zabaikalsky Krai's 123 entrepreneurs compete in Russia's 2025 'Know Our Brands'

A total of 123 entrepreneurs from Zabaikalsky Krai have entered Russia's 2025 'Know Our Brands' competition. The initiative, backed by over 50 government and commercial organisations, aims to showcase domestic producers expanding into global markets. One local brand has already gained recognition in this year's event.

The competition celebrates Russian businesses producing high-quality goods with international potential. This year, 100 brands from 39 regions were selected as winners across main, partner, and special categories.

Tuzhi Land Art Park, representing Zabaikalsky Krai, was named one of Russia's top emerging brands. The contest does not publicly disclose its judging criteria or category breakdowns for the 2025 edition. More than 50 government bodies and private companies have lent their support to the initiative. Their involvement helps promote homegrown brands seeking growth beyond domestic borders.

The 'Know Our Brands' programme continues to spotlight Russian entrepreneurship on a national and global stage. With Tuzhi Land Art Park among the standout winners, Zabaikalsky Krai's participants join a growing list of recognised brands. The competition's 2025 edition has now concluded with 100 awarded businesses.