How Royal Furniture transformed from a workshop to a UAE industry leader

Royal Furniture has grown from a small upholstery workshop into a leading name in the UAE’s furniture sector. The company is known for its high-quality designs and customer-focused approach. Its journey reflects a commitment to tradition, innovation, and sustainability. The business began in 1991 when Sugathan Janardhanan founded Royal Palace Group in Ajman. What started as a modest upholstery-making unit has since expanded into a well-respected brand. Today, Royal Furniture operates its own manufacturing facilities, allowing it to produce a wide variety of customised pieces tailored to individual tastes and spaces.

Under the leadership of President and Retail Director Sulin Sugathan, the company continues to prioritise vertical integration. This strategy ensures control over production, cost efficiency, and consistent quality. By manufacturing locally, Royal Furniture keeps prices competitive without sacrificing craftsmanship.

Sulin Sugathan also highlights the balance between modernity and tradition as central to the brand’s identity. Sustainability and innovation remain core values, shaping every aspect of the business. The goal is to strengthen Royal Furniture’s presence both in the UAE and abroad, establishing it as a global symbol of quality and design. Royal Furniture combines customisation, affordability, and craftsmanship to stand out in a competitive market. Its focus on vertical integration and sustainable practices supports long-term growth. The company aims to become a globally recognised brand while maintaining its commitment to excellence.