OWND! Launches Two New Stores in Mumbai with Adarsh Gourav as Showstopper

Fashion brand OWND! has opened two new stores in Mumbai, marking its latest expansion in India. The outlets, located at Infiniti Mall in Malad and R-Mall in Thane, bring the brand's total count to 75 stores nationwide. Actor Adarsh Gourav made a special appearance as the showstopper at the launch event, drawing attention to the new locations. The newly launched stores cover 5,900 sq. ft. in Malad and 7,600 sq. ft. in Thane. Both spaces feature trend-focused collections, including menswear, womenswear, and kidswear, tailored for Gen-Z shoppers. The design blends intuitive layouts with a mix of physical and digital shopping experiences.

OWND! positions itself as a brand that balances global fashion trends with local tastes. Its offerings cater to young consumers looking for contemporary styles. Sangeeta Tanwani, CEO of Pantaloons and OWND!, highlighted the 75-store milestone as a key achievement for the company. The brand has stated plans to expand its presence further across India. However, no specific details about future locations or timelines have been announced yet.

With its latest Mumbai openings, OWND! continues to grow its retail footprint in the country. The stores provide a modern shopping experience, combining fashion-forward collections with interactive elements. The expansion reflects the brand's focus on reaching younger audiences nationwide.