Crown Crafts Rings Nasdaq Bell, Revives Groovy Girls® Dolls at Toy Fair

Crown Crafts, Inc. will mark a special moment on February 13, 2026, when its CEO rings the Nasdaq Closing Bell. The ceremony will take place at the Nasdaq MarketSite in Times Square and be broadcast live at 3:45 p.m. Eastern Standard Time. The event also celebrates the relaunch of Manhattan Toy's beloved Groovy Girls® dolls collection.

The company, known for designing and distributing infant, toddler, and juvenile products, operates under well-known brands such as Sassy®, Manhattan Toy®, NoJo®, Baby Boom®, and Neat Solutions®. These products reach consumers through major retailers, including mass merchants, chain stores, and online platforms.

Olivia Elliott, President and CEO of Crown Crafts, will lead the bell-ringing ceremony. The occasion coincides with the start of the North American International Toy Fair in New York City, where the company will showcase its latest toy story characters and craft ideas.

The relaunch of the Groovy Girls® dolls collection highlights Crown Crafts' commitment to revitalising classic toys. The event underscores the company's long-standing presence in the toy industry since its founding in 1957.

The Nasdaq ceremony will spotlight Crown Crafts' growth and innovation in the toy and juvenile products market. The relaunch of the Groovy Girls® collection and the company's participation in the Toy Fair signal its continued engagement with retailers and consumers. The live broadcast will offer a public glimpse into the brand's latest developments.